E-books are becoming very popular. Sometimes, folks are calling them “reports” and giving them away for free. An e-book is an especially good giveaway product to help you build your list, or to make use of as a second, inexpensive product, leading to future back-end sales of larger products. E-books are a simple way to introduce people to what you’re about and everything you need to offer.
What is the right length for an e-book? While there are a few e-books which can be as long as 75 pages or maybe more, you want to consider how much reading your audience is going to do at the computer, or if they will actually print out those pages. For that reason, it could be best to help keep your e-book under 50 pages, or even under 35, based on everything you are doing with it. A report could be as short as four to five pages.
To find out whether an e-book or physical book is the greatest option, think about the purpose of everything you are writing. Have you been looking to make a giveaway piece to build your list? Have you been searching for quick, ucdm pdf gratis easy sales? Have you been looking to ascertain yourself being an authority in your field and boost your credibility? Have you been an audio or trainer and want something to offer at the trunk of the room?
Someday, probably sooner than we think, everyone can have a Kindle and other digital camera and they will rush to the trunk table to obtain their download during the break at a conference or seminar, but that hasn’t happened yet. Meaning that if you should be searching for credibility and to ascertain yourself as a real authority in your field, you probably require a physical book-something people could see and hold within their hands. And, if you should be an audio, you definitely want something you are able to sell in the trunk of the room, this means a real book is the best way to go.
You should use your book as a large calling card to let people know your fundamental principles and philosophy, thereby interesting them in engaging your services. Further, the extra credibility and exposure you gain from free publicity, such as for example radio and television interviews and newspaper articles is going to be wealth worth the work of making a real book.
Marketing is always a essential element in virtually any business venture and when you get the extra publicity from having authored a guide, you will probably have increased revenues as well.
In both an e-book and a real book, you always wish to think about, “Who’s my audience?” That will help you focus your book appropriately to the people you desire to reach and may also help you decide whether an e-book or physical book is the right choice for this project.
Next, you want to determine the ideas you want to go over in your book. Make a listing first, then flesh it out later, one section at a time. It doesn’t matter whether you begin writing at the center or the start because you can always move your text around, once you get it into your computer.
If you end up with increased material than you expected, and your initial thought was to write an e-book, consider doing both an e-book and a real book. Let the e-book be an abbreviated version of your material. Not only will you get more mileage out of your ideas, but in addition you boost your earnings potential!
Finally, remember to get hold of a good editor if you are finished writing. Even the most effective writers need an editor – a trained eye to learn your material, check your grammar, punctuation and spelling, and be certain your thoughts are well organized and you have gotten your ideas across to your audience.